1/30/2024 0 Comments Booku app vision statement![]() It’s the spark that will keep you going on those hard days. A vision statement reminds you and your team of the difference you’re making in the community and the world. A vision statement clearly defines what winning looks like for your business and helps you be intentional about moving toward that goal. The owner may blame other things-the market, the competition, their employees-but the real root of the problem is often because they don’t have a strong vision or a plan to get the right stuff done.Ī vision statement will empower your organization with: Sadly, a lot of small-business failure could probably be traced back to a lack of vision. Small businesses need a vision statement because it gives them clear direction and purpose. Related article: Vision Casting: 7 Reasons Why It Matters Why Small Businesses Need a Vision Statement Find out which stage your business is in with our free assessment. Small businesses and mom and pops need vision statements too.Įvery business goes through five distinct stages. And vision statements aren’t just for the big global brands. Your vision statement answers the question, “Where is your business going?” So, casting a vision for your business is nothing more than sharing a story-the story of your business’s future, why you work, and where you want to take your company. It’s way more important than some catchy slogan or brochure filler. It describes the desired future that your business is working toward-a future that’s better than the present. Simply put, a vision is a more tangible dream. Without a destination, you can’t have direction. You just need to figure out where your business is headed so you can lead it there. But like Dave always says, “Winning is an intentional act.” So, call it whatever you want-a statement of purpose, a mantra or a main objective. And if you don’t create a vision for your business, no one else will. Well, you can make your own map, and it starts with writing a vision statement.Ī vision statement defines where you want your business to go. But a map for your business would help you make better decisions, set goals, inspire your team, and get the right stuff done. A lot of the times, lack of direction can leave business owners stuck like a deer in the headlights. ![]() Imagine finding a map that told you where your business should go.
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